Blackwoods is continuing towards meeting its sustainability targets and adhering to Australian Packaging Covenant (APCO) guidelines by taking a more concerted, data-driven approach to packaging.

Leveraging the data management and system integration expertise of its Product Information Management (PIM) team, Blackwoods has developed a preferred packaging materials list and user-friendly data collection process that promotes more informed decision-making about sustainable packaging solutions and helps identify areas for sustainability improvements — while also reducing administrative burden.

The preferred packaging materials list categorises materials based on environmental impact and recyclability, providing clarity and guidance to teams across the organisation involved in packaging procurement.

The data collection template captures key packaging components essential for assessing compliance, promoting transparency and capturing valuable insights into the packaging materials used. The data template is then uploaded to a PIM system to allow for Power BI reporting and customised dashboards for internal stakeholders. This provides those involved in the packaging procurement process easy access to the information they need to make informed decisions.

Blackwoods has undertaken several packaging waste reduction initiatives with respect to its exclusive brand Workhorse since it began to review and enhance its packaging footprint in 2020.

The brand started with multi-coloured polybags, cardboard backing in shirts, numerous product information swing tags and desiccants for moisture protection. As of this end of FY24, Blackwoods has eliminated all desiccants from its Workhorse range and partnered with Micro-Pak® to package garments in low density polyethylene (LDPE) polybags which are made from 100% recycled content and contain moisture-controlling properties. Use of Micro-Pak® LDPE helps to deliver garments that are clean and well protected. Though globally LDPE is considered broadly recyclable, limitations with soft plastics recycling in Australia mean Workhorse’s LDPE packaging cannot be classified as recyclable.

As a result, approximately 85 per cent of Workhorse packaging is now recyclable. The Blackwoods team continues to investigate options and progress initiatives to further improve its packaging footprint.